Digital Product Designer

For My Darads, I had the privilege of leading the design team. Partnering with an associate designer, I took charge of crafting the admin dashboard and customer web interface. At the same time, I provided guidance on the reseller dashboard and website templates, ensuring the project was cohesive across all touchpoints. Over the course of 8 weeks, we delivered responsive designs across mobile, web apps, and tablets. From wireframes to high-fidelity designs and prototypes, each step was meticulously tested with users to ensure a seamless experience.

Designing for Withjara, an e-commerce platform, began with deep user research. I took the founder's vision and key features, combined them with insights from brainstorming sessions with stakeholders, and transformed them into actionable designs. As the sole designer, I took full responsibility for the project. With those insights, I crafted over 100 pages, including dashboards and landing pages to onboard vendors. The results left stakeholders impressed and excited about the direction. Due to the success of the web app, I was immediately tasked with designing the mobile app, completing everything in just 8-12 weeks.

When Dvo founder, a Web3 developer, approached me with his idea, we had an in-depth conversation where he outlined his vision. Understanding the complexity of his needs, I requested a few days to brainstorm and plan thoroughly. After careful consideration, I developed user flows and sketches, which laid the foundation for the design. From there, I transformed these ideas into both low-fidelity and high-fidelity designs. The client was impressed by the sleekness and responsiveness of both the web and mobile versions. Within 4 weeks, the project was delivered, exceeding expectations and earning me referrals to additional clients.

Thanks to a referral from the Dvo founder, I landed an exciting international gig with a Canadian startup. The founder had a clear idea for a dating app but allowed me the creative freedom to expand on his vision. With 8 weeks to work on this project, I focused on designing a user experience that would stand out in a competitive market. Through in-depth research and innovative design, I developed a solution that not only met the founder's expectations but has the potential to drive impressive numbers once launched. This project stands as one of my most promising designs to date.